Branding and Graphic Design
ConceptCafé brand identity
A warm, consistent identity system applied across menu, packaging and social media.
Identity system
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Display · Text · Caption
Forest #1F3A33
Brass #C8A96A
Linen #EFE8DC
Ember #9C3B2B
Your Brand
Business card
This is a demonstration concept that illustrates our approach. It is not a client project.
This concept shows how a small café could build a recognisable identity from a simple palette, a single typeface pairing and a handful of graphic elements.
The system is applied to menus, cups, signage and social media templates so staff can create new material without losing consistency.